We were and still are the largest sponsor and marketing partner in the food field, as Foody was also the sponsor and marketing partner for the coffee and hospitality event in Madinah 2022
Where coffee is associated with the cultural heritage of the Kingdom of Saudi Arabia, Through a history full of customs and traditions, the values of generosity and hospitality, And the human, aesthetic and artistic presence in songs, poems and paintings, Until it became a major element in the Saudi popular culture and heritage, It has also become associated with the dates produced by the Saudi palm tree. What made it worthy to be called with pride ‘Saudi coffee’,
In view of the high status of this cultural and national symbol, The year 2022 AD came to be called the “Year of Saudi Coffee.”
